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events >
June 27, 2005
The DMA International Council International
Day 2005
The Harvard Club
New York, New York
212-790-1500
http://www.the-dma.org/conferences/dmainternationalday/
At International Day 2005, industry experts
will discuss ways to enhance your current marketing mix through
various formats and technologies. This day-long event will
feature roundtable discussions, international case studies
and the opportunity to network with professionals who share
the same interest as you.
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June 28-30, 2005
DMDays
Conference & Exhibit
Jacob Javits Convention Center
New York, New York
212-790-1578 Kevin Fox
http://www.the-dma.org/conferences/dmadmd/
The DMD New York Annual Marketing Conference & Exposition
was created to present the newest ideas and technologies to
top executives from across the United States and from around
the world. Conference delegates have enjoyed attending information-packed sessions covering a wide variety of direct & integrated
marketing and eCommerce topics. And, they have benefited from
learning about the latest in technology, database innovations,
creative solutions that work and lots of other valuable ideas
that can have a significant impact on their business.
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July 11-12, 2005
AD:TECH Chicago
Conference & Exhibit
Sheraton Chicago
Chicago, Illinois
203-319-1721
http://www.ad-tech.com
AD:TECH -- The Defining Event for Interactive
Marketing. A conference and expo designed for marketers and
agencies, AD:TECH focuses on providing the big picture about
the market numbers, market trends and issues for interactive,
integrated marketing that leverages all that technology and
the internet provide.
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July 14, 2005
Comprehensive E-Mail Marketing Strategies
The DMA Seminar Center - New York 212-790-1500
*The Hotel Sofitel New York 212-354-8844
New York, New York
http://www.the-dma.org/seminars/dmaemail/
Learn everything you ever needed to know
about e-mail marketing in this two-day seminar designed to
power up your e-mail marketing — and profits. This revamped,
cutting-edge, concentrated session will teach you how to develop
winning e-mail marketing strategies for acquiring and retaining
valuable customers in a world revolving around new legislative
restrictions and spam blockers.
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July 18, 2005
Database Marketing
Hyatt Regency Cambridge
Boston, Massachusetts
617-492-1234
http://www.the-dma.org/seminars/database/
This seminar is built on a comprehensive, marketing-based perspective of database marketing opportunities, requirements and practices. It looks at how database marketing enables the marketing function to effectively integrate its efforts with the information technology, quantitative analysis, finance, and merchandise functions. Many sources show you pieces of database marketing - this is the only seminar that links them all together.
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August 4, 2005
DMA List Vision
Marriott Marquis
New York, New York 212-790-1500
http://www.the-dma.org/conferences/dmalistvision/index.shtml
The list industry continues to experience
change at a remarkable pace. List Vision is your opportunity
to discover the latest developments and meet with the movers
and shakers in the business. You'll get up to speed on issues
critical to your success: issues such as privacy legislation
and overcoming challenges in the world of interactive marketing.
And you'll hear it all from the best in the business -- professionals
who have charted the course into new regions of the list universe.
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September 11, 2005
Profitable Customer Retention and WinBack
New York, New York
DAY 1
8:30 A.M. - 4:30 P.M.
Q & A
DAY 2
9:00 A.M. - 3:30 P.M.
212-790-1500
http://www.the-dma.org/seminars/winback/
This two-day workshop teaches you exactly
how to win-back former customers, identify and stabilize those
at risk, and build value for your most desirable customers.
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September 12-14, 2005
NRF Shop.org Annual Summit
The Venetian Hotel
Las Vegas, NV
202-661-3053 Terry Young, Director at youngt@shop.org
http://shop.org/network/events.asp
The Annual Summit is Shop.org's largest
event and is the premier gathering of Internet and multichannel
leaders. The Summit is designed as an interactive forum for
Shop.org members and guests to gather for networking, strategizing,
fact finding and education in a non-commercial atmosphere.
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September 13, 2005
Law of Direct & Interactive Marketing
Chicago, Illinois
Palmer House Hilton
(877) 865-5321
http://www.the-dma.org/seminars/law/
Attend this comprehensive, one-day legal
workshop. It's completely updated to address your most pressing
legal issues and provides commonsense solutions to help you
successfully sell your products and services without worry.
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September 13, 2005
Loyalty Marketing
The DMA Seminar Center - New York
212-790-1500
*The Hotel Sofitel New York
212-354-8844
New York, New York
http://www.the-dma.org/seminars/loyalty/
This unique workshop allows you to work
individually and with a team to build your own loyalty program.
You'll take with you a complete set of approaches, planning
guides, implementation strategies and measurement tools to
increase profits and customer life.
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September 21, 2005
Database Marketing
Palmer House Hilton
Chicago, Illinois
877- 865-5321
http://www.the-dma.org/seminars/database/
Get a comprehensive description of the
key issues and applications in database marketing to improve
your sales and understand your customers.
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October 16-19, 2005
DMA 88th Annual Conference & Exhibition
Georgia World Congress Center
Atlanta, Georgia
212-790-1578 Kevin Fox
http://www.the-dma.org/conferences/annual.shtml
Join thousands of direct marketing professionals
from around the world at your industry's premier event. At
the DMA's Annual Conference and Exhibition, you'll find unparalleled
educational sessions covering every aspect of the industry,
plus non-stop networking opportunities. Your peers and the
most accomplished industry experts will be there -- at special
receptions or just out around the convention center. It's
a fantastic opportunity to make contacts you can only dream
of the rest of the year. If it's products and services you're
after, there simply is no better place to find them. More
than 550 exhibitors, will display the latest technologies,
strategies and tactics to make you a more effective marketer,
and get you the recognition you deserve.
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October 24, 2005
Developing Effective E-Mail Marketing
Hilton Dallas/Park Cities Dallas, Texas
214- 368-0400
http://www.the-dma.org/seminars/email101/
In today’s economy it is more important
than ever to cash in on the benefits e-mail marketing delivers.
Whether you want to begin an e-mail marketing campaign, or
be sure your strategy is up-to-speed, this seminar will take
you from basic terminology to laying out an integrated campaign
across your entire business plan.
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November 2, 2005
Database Marketing
The DMA Seminar Center - New York
212- 790-1500
*The Hotel Sofitel New York
New York, New York
212- 354-8844
http://www.the-dma.org/seminars/database/
Get a comprehensive description of the key
issues and applications in database marketing to improve your
sales and understand your customers.
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November 7-9, 2005
AD:TECH New York
Hilton New York
New York, New York
203-371-6322
http://www.ad-tech.com/keynotes.asp?SubEvent=19
AD:TECH -- The Defining Event for Interactive
Marketing. A conference and expo designed for marketers and
agencies, AD:TECH focuses on providing the big picture about
the market numbers, market trends and issues for interactive,
integrated marketing that leverages all that technology and
the internet provide.
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December 5, 2005
Profitable Customer Retention and WinBack
DAY 1
8:30 A.M. - 4:30 P.M.
Q & A
DAY 2
9:00 A.M. - 3:30 P.M.
Chicago, Illinois
212-790-1500
http://www.the-dma.org/seminars/winback/
This two-day workshop teaches you exactly how to win-back
former customers, identify and stabilize those at risk, and
build value for your most desirable customers.
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December 12-14, 2005
National Center for Database Marketing
(NCDM)
Walt Disney World Dolphin
Orlando, Florida
http://www.ncdmwinter.com/
NCDM provides the tools and techniques you need to achieve
higher response and measurable customer value by keeping you
up to speed with the latest industry trends. Incisive sessions
and real-world case studies will deliver the know-how you
need to align your message with the right consumers at the
right time.
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